Big Savings on a Fitbit OR Refer-a-Friend!*

Purchase a Fitness Your Way membership and on your confirmation page receive access to purchase one of nine select Fitbit devices at up to 60% off! Or refer-a-friend and receive one month free, while your friend gets the enrollment fee waived! They just need to enter your Fitness Your Way Member ID number during the registration process.

*Offers cannot be combined.

Enroll in Fitness Your Way Watch Our Story
Access to all

10,000+

Locations Nationwide
Search Locations
Discounts at

20,000+

Health Specialists
Learn More
One Low Price

$29

Per Month
Get Started

How Does it Work?


Step 1
Step 2
Step 3

Verify Eligibility

Fitness Your Way is available to members and their dependents over age 18 who have healthcare coverage with a participating Blue365 plan.

Eligibility Details

Enroll in Fitness Your Way

Register online or by phone by calling (888) 242-2060. Membership gives you access to thousands of gyms for just $29 per month with a 3-month commitment, plus a low one-time enrollment fee of $29.

Enroll Today

Gain Instant Access to Your Benefits

Download or print your membership card for instant access to your benefits. This allows you to stay in control of your fitness near your home, during a busy time at work or while you travel. Plus, you can also save on health and wellness products and specialists.

Why Fitness Your Way?


Visit any of 10,000+ Gyms Nationwide

Enjoy exercising when and where it's most convenient for you with access to fitness equipment and amenities which include pools and thousands of exciting group classes.

Discounts for Healthy Living Beyond the Gym

Membership includes access to the Whole Health Network, which allows you to receive discounts on healthy living products and up to 30% off at 20,000+ experienced health and well-being specialists††.

Wellness Discounts

Become Part of a Growing Fitness Community

Join the Fitness Your Way Facebook community for inspiration and helpful tips to get started on your fitness journey.

Enroll in Fitness Your Way

Get started on your fitness journey and register with Fitness Your Way, today.

Get Moving

Questions


1-888-242-2060

Call our toll-free number to speak with a Fitness Your Way customer service representative.

Monday - Friday 8 a.m. - 8 p.m. EST.

Search FAQs

Browse answers to our most frequently asked questions.

Visit FAQs

Important Information
• Each individual must purchase a membership. Family rates are not available.
• Individuals must be 18 or older to purchase a membership.

Learn more about Eligibility.
*Additional Terms & Conditions apply.
† Amenities vary by location.
††May not be available for all health plans.
The Blue365 program is brought to you by the Blue Cross and Blue Shield Association. The Blue Cross and Blue Shield Association is an association of independent, locally operated Blue Cross and/or Blue Shield Companies. Read the Blue365’s Terms of Use and Privacy Policy.

Blue365 offers access to savings on health and wellness products and services and other interesting items that Members may purchase from independent vendors, which are not covered benefits under your policies with your local Blue Company, its contracts with Medicare, or any other applicable federal healthcare program. These products and services will be offered to you through the entire benefit year. During the year, the independent vendors may offer additional discounts on these products and services. To find out what is covered under your policies, contact your local Blue Company. The products and services described on the Site are neither offered nor guaranteed under your Blue Company’s contract with the Medicare program. In addition, they are not subject to the Medicare appeals process. Any disputes regarding your health insurance products and services may be subject to your Blue Company’s grievance process. BCBSA may receive payments from vendors providing products and services on or accessible through the Site. Neither BCBSA nor any Blue Company recommends, endorses, warrants, or guarantees any specific vendor, product or service available under or through the Blue365 Program or Site.

XS
SM
MD
LG
XL